fashion blog

beyond zwd, urban punk pride.

i am head over heels (literally!!!) in love with beyond skin. this amazing vegan and vegetarian shoe brand out of the UK, is serving up fashionable footwear without hurting our furry friends. I love the style combo they included ZWD in! we are the urban punks. get your zwd, beyond skin and more cruelty-free fashion on www.beyondskin.co.uk

zwd daniel silverstein in beyond skins urban punk set

Urban Punk

  1. Long Sleeve Raglan Print, Daniel Silverstein, $88. This jumper has the saturation levels turned up on full, injecting instant colour and energy into this look. This designer’s latest collection is called ZWD, standing for Zero Waste Daniel. No prizes for guessing that it’s comprised of 100% pre-consumer cutting room waste (it does what it says on the tin). What you might not have guessed is how each of these fragmented collages of textile waste could become such slick, razor-sharp pieces, ideal for turning heads and standing out from the crowd.
  2. Lila Jeansrock, ArmedAngels, £58.47. This clean and simple denim skirt is made using 94.4% GOTS certified organic cotton and 5.6% spandex. Throughout their designs, they use modal and tencel, that we’ve mentioned before on our blog for having sterling sustainable credentials. They’re currently working with the Fair Wear Foundation and Fairtrade to implement their high standards throughout their supply chain at every level. This denim skirt is a classic piece, and would benefit your summer wardrobe and the people who made it.
  3. Stud Earrings Geometric Triangle in ZigZag, Lucie Ellen. We spotted Lucie Ellen’s sweet little jewellery designs in the tail end of last year when the Observer Ethical Awards 2015 were announced, and Here Today Here Tomorrow was a runner up, and they stocked Lucie Ellen. They’re made using just wood, varnish, glue, paper, and silver-plated steel, and they come in an entire rainbow of colours, and then some. She’s currently on her holidays so isn’t taking orders, but do add her page to your bookmarks all the same.
  4. Maggie Rose Gold Flatform, Beyond Skin, £120. Following on from the urban vibe of the jumper, it felt only right to choose flatforms to go with it. And our Maggie sandals are the (rose) gold standard in sustainable shoes. They’re fitted with padded insoles and flexi soles and are super comfy, fit for wearing for weeks at a time (excluding sleeping and showering, of course). Don’t forget, you can get £10 off these sandals at the moment with code kittens10, so snap up your pair post haste!

does 'zero waste' really matter?

when i am out and about sporting zwd, i get stopped a lot! people say things like
     "that's a really cool shirt!" 
or
     "you're a designer, did you make that?" 
and when i explain that yes, i did...or mia, krystyna, julia, and i did, they say "i love the concept!"

but every now and then, since we are in new york, i get a sceptic. someone who asks the question, yea, but does being "zero waste" really matter, or is that just a niche market or a pr stunt?

and my answer is this:

daniel on a pile of scraps,  brooklyn 2015

daniel on a pile of scraps, brooklyn 2015

is THIS really the world we want to be living in? is this worth having cheap clothes? is it?

this is a real factory in brooklyn that carts 15 cubic yards of waste to landfill each week, but the volume at which they produce cuttings is too fast, they can not afford to keep up with carting it away, so they let it pile up inside their factory. 

now, this is bad for a number of reasons. 

  1. it is totally a fire hazard
  2. having it carted away creates a huge operating expense for the business
  3. the fabric hoard takes up space that they have to pay rent for

...just to name a few. and here are some of the beautiful zero waste fashion that were created out of this very pile:

the fashion industry is huge. it touches all of us pretty-much every day of our lives. everything that you are wearing while you read this was likely made in a factory where this fabric hoard and waste are a daily reality. 

the guardian claimed that one fast fashion brand could produce 1,000 tons of fabric waste in 48 hours! thats enough to make 2 MILLION pieces of zwd.  and they do, every day. 

so, i guess i would have to ask you, what you think?

does "zero waste" matter?

if you think it does, tell me. leave a comment, tweet about it. share these photos, and help #keepapoundoutoftheground with your own zwd.